Ivara Labs
An agency on a tangle of tools
More than eighty clients across two countries, run on the same disconnected tools we now replace.
We run on what we build
Judge a builder by what they trust with their own business. Ours carries the company that pays our salaries.
- 80+
- clients on the platform we built for our own agency
- 4.5+
- years running it ourselves
- 97%
- satisfaction and retention across those clients
Depth looks like this
Veterinary advertising rules differ across every US state and Canadian province. So we built the first compliance checker in veterinary marketing: nothing goes live until it clears the rules of that exact jurisdiction. That is the level of industry depth every Ivara build aims for, whatever the industry.
How it happened
One system the company depends on
Clients, campaigns, work, and team in one place. Requests route themselves. Status is visible.
Four and a half years of Tuesdays
It has carried every deadline, every invoice, and every client request since. Nothing about it is a demo environment.
What is inside it
Four layers, the same four we build for other operators.
01
Intake
Every request enters one door, gets classified, and routes to an owner.
02
Delivery
Every job carries its own state, owner, and history. Nobody chases status.
03
Intelligence
AI drafts, extracts, triages, and checks. People stay in charge.
04
Reporting
Client and internal numbers read from the same live data.
What that looks like for clients
Anonymized, because most of this work sits under NDA.
Veterinary marketing, US and Canada
Eighty client accounts on one operating layer
Campaigns, websites, and client requests lived across a spreadsheet, three inboxes, and whoever happened to remember. Onboarding a new clinic took a week of manual setup.
One command center for clients, work, and reporting, with intake classified and routed automatically and compliance checked as the work is made.
- New client onboarding is a form, not a week
- Every request has an owner and a visible state
- Reporting reads from the live work, not a rebuild
Multi location services operator
A back office that stopped needing a person to hold it
Quotes, scheduling, and follow up ran through one coordinator. When that person was away, the operation slowed to whatever the inbox allowed.
Automated intake and quoting with an approval step, plus a dashboard the owner reads instead of asking for updates.
- Follow up happens without anyone remembering to
- The owner sees the pipeline without asking
- The coordinator does judgement work, not data entry
Professional services firm
Client portal replacing the update email
Clients emailed for status. Every answer meant a partner digging through files and writing the same paragraph again.
A branded portal where clients see status, documents, and next actions in real time, fed by the same system the team works in.
- Status questions dropped to near zero
- Documents live in one place both sides trust
- Partners spend their hours on the work itself
Client names are withheld under NDA. We walk through the detail on a call.
What a client said
They did not sell us automation. They sat with how we actually work for a week and then built the thing we would have described if we had the words.
The terms, plainly
- Founder led delivery, no account layer
- NDA by default on every engagement
- You own the code and the accounts
- No per-seat pricing on custom builds
What clients ask about it
Can we see it?
Yes. Book a walkthrough and we will show you the live system we run our own agency on, the same portal our clients use every day. Most of the work it carries sits under NDA, so client data stays hidden, but the system itself is real and running while you watch.
How do you handle confidentiality?
NDA by default on every engagement, signed before we see anything sensitive. Your data lives in accounts you own, is never resold or shared, and nothing is trained on it. Access is scoped to the work and removed when the work ends.
Can you share client case studies?
Yes, in anonymized form. Most engagements sit under NDA by default, so we share the shape of the problem, what was built, and what changed, without naming the client. On a call we can go deeper into the work that matches your situation.
See what we trustwith our own company.
We will walk you through the system we run on and where the same thinking applies to your operation.